This is the first part of a design series for my personal project that I am trying to build.
A study on 3D applications on visuals for different types of ads and concepts.
Just a brief introduction,
Coloud is best known for its superb, fun and colorful headphones and speakers.I personally
chose this brand because, first, I'd pick it over other headphone brands. Second, I haven't seen any, hmm, creative ads from them. So, here's my own version of a rendered 3D visual. I used Google SketchUp and rendered it with Vray plug-in.
Before proceeding to 3D, I've made some studies for justifications on my design idea.
For this version, I played with the Coloud icon itself and added a bunch of "musical" items into it.
Here's my rendered perspectives of the visual, basically, to highlight the details.
As mentioned earlier, I played with the icon itself, adding some elements
that is related to music. It's basically a way of telling the viewers that with Coloud, it's LOUD, FUN, ALIVE.
Alive. I tried to portray the word by adding actions to some elements as if it moves on it's own.
Finally, I made a minimalist approach for the whole ad. Just to add emphasis on the visual itself and giving space for their official tagline and social media accounts.
Option A. Angled view of the visual
Option B. Frontal view of the visual
