In support of a sponsored running event, a comprehensive English and Spanish social media campaign was developed to motivate, educate and engage its varied base of running enthusiasts. Expert tips on nutrition, training, safety and race etiquette were crafted by physical therapists and nutrition specialists to resonate with runners of all levels, while contests, polls and unique hashtags kept followers actively engaged.
social media posts for Facebook, Twitter, GooglePlus and LinkedIn /
/ SKILL SETS
conceptual development / design / copywriting (headlines) /