Alex Thomson's profile

Black Rooster Coffee

Black Rooster coffee, is a strong value led conceptual coffee brand. I was briefed with the task to create a whole new drink for the market, and fully brand the company. So I created Black Rooster, an authentic Colombian coffee brand, grown out of the background of the Colombian cockfighting sport, and the legendary unbeatable black rooster.
 
The product design and packaging seen here have been chosen to convey a notion of quality and handmade. I really enjoyed this brief, the creating of the products and editorial design, as well as all the other creative mediums used such as screen printing, creating packaging filler, and creating stickers for my products.
Black Rooster logo
Black Rooster coffee was founded in Quindio Department, in the heart of the famous 'coffee triangle' of Columbia, where its said the very best of the best coffee is grown.
Here you can see the brand book, it gives you a deep insight into the brand and what/where the brand has developed from, the values and what makes this brand different. The Black Rooster coffee brand strongly led by narritive, the narrttive that leads this brand is the legendary story of the black rooster. If your curoious have a read of the brand book!
Black Rooster Coffee
Published:

Black Rooster Coffee

Black Rooster coffee, is a strong value led conceptual coffee brand. During a 3rd year project, I was briefed with the task to create a whole new Read More

Published: