Lois Thomas's profile

Copywriting leaflets and brochures for Xodus group

Advertising and marketing copy


Copy is the marketing term for "words that persuade". Copy refers to words that make a positive impression.

Copy doesn't necessarily have to be an ad or sales brochure - or even written down. It may be a report, a speech, a presentation, a script.

We write copy in different styles to suit different campaigns, targeting many different kinds of audience. We write copy that appeals to FMCG consumers. Or convinces senior executives. That amuses children, or empathizes with their parents.

From sophisticated and technical through to light-hearted and fun, we've got the skills to:

» excite awareness
» stimulate interest
» awaken desire
» call to action.

Our copy conveys your messages, communicates your brand values, and sells your products and services. Use our copy to differentiate your business from your competitors and penetrate new markets.

Xodus asked us to communicatel the multiple capabilities of their business in a series of promotional leaflets and brochures extolling the technical side of what they do while keeping the content accessible to non technical readers.




Copywriting leaflets and brochures for Xodus group
Published:

Copywriting leaflets and brochures for Xodus group

Technical copywriting for marketing purposes

Published:

Creative Fields