I NE GA NETÀ L'ORTO / Advertising Campaign
Punto G is a freshly rebranded growshop from Trieste (Italy) which got robbed at the end of 2014 and was consequently closed for almost one year. The idea of its initial promo campaign was to let people from Trieste know that the shop is reopened in an authentic and funny way. That’s when the slogan “I ne ga netà l’orto”, a well known saying from the local dialect, came to our mind (direct translation: “They cleaned my vegetable garden”). The campaign included designs of posters, stickers, shopping bags, rolling papers and a landing page, with the aim of letting as much people as possible know of its past story and vision for the future.
Thanks for your time &
PUSH the button if you like this project! ;)