TIM telecom retail network
The telecom retail design concept of TIM is based on the projectual philosophy of simplicity and clear interpretation of the space.
"Wood as ancestral human material results to be an innovative contraddiction itself, when representing the main material used in the telecom retail store. Plastic products, therefore, emerge like historical and material contrast within the traditional “pod”. The wrapping cloak is like a tailor made garment: the telecom retail project has been conceived with particular attention to the practical and functional retail telecom aspects. On this ground we guaranteed that the furnishings had the most suitable storage and at same time that they could be placed in as much comfortable, aesthetic and functional way as possible. The lighting aspect also plays an important role: under a wide sequoia inlayed trunk, the tiny lighting bodies recall small luminous stars in a new, simple and unique atmosphere.".
"Wood as ancestral human material results to be an innovative contraddiction itself, when representing the main material used in the telecom retail store. Plastic products, therefore, emerge like historical and material contrast within the traditional “pod”. The wrapping cloak is like a tailor made garment: the telecom retail project has been conceived with particular attention to the practical and functional retail telecom aspects. On this ground we guaranteed that the furnishings had the most suitable storage and at same time that they could be placed in as much comfortable, aesthetic and functional way as possible. The lighting aspect also plays an important role: under a wide sequoia inlayed trunk, the tiny lighting bodies recall small luminous stars in a new, simple and unique atmosphere.".
