While working at the Institute for the Future in the summer of 2010, I developed a community-based co-creation toolkit. After presenting my idea to a team of entrepreneurs and researchers, I was quickly recruited to sign on as the first employee of Mightybell. I left college and moved out to Silicon Valley to help direct the design and branding of this new internet start-up. The company was based around "Experiences" that users could break down into steps for others to complete. In addition to the UI I designed for the website, I also designed the entire iPhone app in 3 months. Below are a few of the UI screens. The Mightybell iPhone app was featured in Apple's iTunes "Featured Apps" section shortly after we launched.