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White Tree Brewing Company
About the Project
 
White Tree Brewing Co. is a concept logo for an Austin, TX based craft beer brewer. The challenge was to create something that married the ideas of "natural," "down to earth," and "rustic" with a sense of modernity that would appeal to the 21-30 aged target audience.
After some research, thought, and a great deal of sketching, I arrived at a solution I felt satisfied the stipulations of the brief and (with simplification for smaller scale projects) would provide enough flexibility to satisfy the broad application needs of a beer brand: the logo would appear on everything from billboards to coasters to, of course, mugs.
White Tree Brewing Company
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36
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Published:

White Tree Brewing Company

A concept logo for a craft beer brand.
0
36
0
Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives