English explanation
SOLUTION
Make wearing a helmet an advantage, not a disadvantage.
Introducing the first helmet in the world that covers you for health insurance. So now, the helmet protects the head, then pays for body damages.
How it works:
The bicycle rider buys a helmet. The helmet has a unique insurance ID code. If the person falls or gets hurt while riding in the helmet, they can use the helmet's insurance to claim compensation.
So it pays to wear a helmet. Because the helmet pays.
PROBLEM
Everyone knows that helmets protect our heads, but people seldom use them because of many barriers that put them off. So we need to remove these barriers.
Everyone knows that helmets protect our heads, but people seldom use them because of many barriers that put them off. So we need to remove these barriers.
SOLUTION
Make wearing a helmet an advantage, not a disadvantage.
Introducing the first helmet in the world that covers you for health insurance. So now, the helmet protects the head, then pays for body damages.
How it works:
The bicycle rider buys a helmet. The helmet has a unique insurance ID code. If the person falls or gets hurt while riding in the helmet, they can use the helmet's insurance to claim compensation.
So it pays to wear a helmet. Because the helmet pays.
