In High Point, North Carolina, we have a tanning salon called "The Tan Line." It is a very popular place to go for us High Point University students but I thought that I could enhance the logo and rebrand the company as a fun project. I've included some mock ups for merchandise and possible coupon vouchers that cohesively create a new identity for this company.

I've also included my process and evolution of figuring out which logo works and how I got to the final product.