Pedro Brás's profile

Pedaços Branding+Harvest Video

Pedaços Douro is a new wine brand from the Douro Region. I was asked to create all the image concept for the brand, do the bottle label, create the website, and make promotional content.
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The idea was to use the basics of the brand's name. "Pedaços" means "Pieces" and the brand roughly translated is "Pieces of Douro". The wine is made by the people from Douro and their traditions, and my intent was to make everyone who buys a Pedaços bottle feel like they have a genuine piece of Douro in each glass. The bottle label is made with the topographic lines of the terraces of the region where this wine is made.
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To promote the brand we followed the 2015 harvest I made a video with the purpose of showing all the wine's production process. I wanted to capture all the humility of the people involved, portraying these people and place's history in every frame.
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Stills:
Pedaços Branding+Harvest Video
Published:

Pedaços Branding+Harvest Video

I was asked to create all the image concept for the brand, do the bottle label, create the website, and make promotional content.

Published: