39 Weeks TV
Don't speed up your delivery date.
Don't speed up your delivery date.
A man in London made this video of his wife using still photography. We found it and he graciously recreated it for us to become part of this March of Dimes campaign—an effort to remind doctors and mothers-to-be that choosing a due date before 39 weeks is not best for the baby. We worked with the Buddy Holly estate to get the rights to "Every Day" and the band Family Of The Year brilliantly rearranged and recorded the track for us. Good video. Good music. Good cause. It's nice when everything comes together. [Art Director: David Thornhill; Writer: Tom Wirt; Photographer/Video Creation: Tim Warwood; Producer: Rob Loud]
