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The bananas were given a sticker of a frog on their skin! It came from the Rainforest Alliance, and stood for respecting the local farmers, maintaining fauna andflora, keeping the water clean and making delicious bananas the rightway. Chiquita wanted their customers to see and do what it takes toearn such sticker. So we made a virtual banana plantage on the web, complete with plantation masters and servants, fishermen inthe woods, real estate projects and wildlife running around! In themean time, you had to balance your checkbook and keep everybody happy…It got a Gold IAC Gold Award, and became finalist in Montreux and the Cresta Awards.