Rafael Macho's profile

BGE | Energy savings

BGE Energy conservation
Baltimore Gas and Electric wanted a project showcasing ways to save energy, with illustration. The goal was to develop a type of illustration that people of different ages and ethnic groups can relate to.
I designed the characters & style frames for this of the storyboards. Later on, several designers were hired to try to shape the ongoing design phase. Above the video are my original designs.
Client: Baltimore Gas and Electric
Agency: ICFI
CD & producer: Melanie Dorn
AD, illustrator, storyboard: Rafael Macho
Additional design: Sean McClintock
BGE | Energy savings
Published:

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BGE | Energy savings

Baltimore Gas and Electric wanted a project showcasing ways to save energy, with illustration. The goal was to develop a type of illustration tha Read More

Published: