Responsive Email Campaigns | Robert Dyas
Robert Dyas has over 250,000 subscribers to their email newsletters. About 50% of them view their emails on mobile devices and on dozens of different email clients. This means it is important that  every email I design has to be tested across multiple devices and email clients.
'New In' email viewed on desktop.
I use gif animations to add extra emphasis to a product or saving. Optimisation becomes more important with these to keep load times in check.
The same 'New In' email viewed on smartphone.
Responsive Email Campaigns | Robert Dyas
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Responsive Email Campaigns | Robert Dyas

I send around 750,000 emails every week at Robert Dyas. Each campaign is a/b tested to ensure it performs to it's best, and this also helps us to Read More
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