This was a Mother's Day gift that I put together rather quickly. It is a different take on an ordinary everyday scratch pad, it is double sided and padded at the top. Based on the layout of our local grocery store, I divided the front of the pad up into sections to better organize your shopping experience and get everything you need from one section of the store at the same time. Instead of running all over the store and forgetting something you need clear on the other side of the store, everything is nice and organized for you according to sections. On the back of the pad are the days of the week for meal plans and a Notes section for anything else you may need to remember.