Here are a number of images in regards to a competition brief that asked to re-brand Visit Birmingham in order to attract more tourists during he summer period.
I decided to run with the idea of 'Is It Birmingham' in an attempt to rubbish any preconceptions of people may have of Birmingham. As well as this, it also opens up a dialogue with the audience and allows them to showcase their opinions of Birmingham. By doing this, different aspects of Birmingham could be uncovered and gives people the chance to find out what the city has to offer.
Other Branded Media