This was a 2nd year brief where I was asked to create a campaign and rebrand the fundraising pack for the Salford based charity Kidscan. The charity help young children who are fighting the battle with cancer. My idea was to create my entire campaign around the slogan "Be a hero, Save a hero". I felt this was a strong and positive message for the charity and would help with the awareness of fundraising for the charity. By saving a little hero who has won or is fighting the battle with cancer by helping to fund raise for the charity, you then can be a hero for helping such an amazing charity with what they do best, saving young children's lives and making their dreams come true.