Interaction Design, Visual Design and Front-End Development for the suite of products
Deeplink is a full deep linking platform, offering the easiest way to drive users to the inside pages of an app, via organic links and from Spotlight Search. Deeplink thrives to make the mobile user experience better and increase user engagement.
I’ve been working on Deeplink from a very early stage, designing the brand, the website, the Deeplink Portal and creating demo apps for the Deeplink SDK. The technical language and new linking concepts may scary the less code literate and these are products that need to be appealing not only to developers but also to marketers. Hence, the main goal was to create a visually appealing and user-friendly structure - a consistent, easy to use suite of products.
Deeplink Website
Deeplink Portal
Deeplink AppWords
The problem with the mobile experience is that the users are going to leave the app at some point. The challenge is to still make that process a positive user experience while increasing engagement.
AppWords is a mobile search and ad platform that uses keywords to trigger relevant content between one app and another. Using it, app developers are able to add deep linking capability to their apps, which will link out to other apps at appropriate places, and still retain its audience.