The Brief
Coco Indulgence is a range of mouth-watering smoothies made from coconut milk and fruit. It’s 100% dairy-free and packed with nutrients. Our designs had to capture all it has to offer and position the drink firmly in the premium, indulgent arena.
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Our Approach
The name was foil blocked in copper to wink at the indulgent nature of the brand. We then created a playful and eye-catching symbogram of the natural ingredients inside each flavoured smoothie. The designs look as fresh and inviting as the drinks themselves.
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The Results
See for yourself – as Coco Indulgence has now launched in both Whole Foods and Planet Organic.