RSA Conference 12 The Great Cipher
client: RSA Conference | agencies: Bruce Porter & Associates, cyberia media
The opening Keynote video that kicked off the RSA Conference 12. RSA Conference wished to open its event with a historically themed video depicting the strength of collaboration against seemingly unbeatable odds. In creating the event opener, cyberia media paralleled the story of The Great Cipher – an unbreakable code, created by the Rossignols for the French Crown – to RSA Conferences present day strategy.
cyberia media employed their signature process, producing a dynamic amalgam of original art and live footage, using 2.5d motion graphics. cyberia media filled the Keynote hall screens with content for all 4 days of the conference. For the 16 subsequent videos, productions ranged from live shooting to Flash animations to After Effects motion graphics. The multi screen media was designed and produced for three 35’ screens flanked by two 80’ scenics. The conference travels to China in the summer, then England in the fall. cyberia media made 17 videos and ancillary media content to illustrate this year’s theme, “The Great Cipher: Mightier Than the Sword."
I was responsible for Research, Art Direction, Creative Direction, Design, Illustration art production.
