Project Objective
Sweet Temptations LLC Café & Bakery Co. is a local café in Whitehall, Wisconsin. They are known to have great food, drinks, and bakery goods. All of their food, breads, sweets, and drinks are homemade.
Research
I've ate there recently and it was amazing. They have the best iced coffee and they have a long list of all different kinds of flavors with funny names of them. I think their coffee is better than Starbucks and other companies.
Concept and Solution
They've inspired me to use them as one of the branding projects. I've decided to keep their name, but change their logo. I also did a menu board and web ads.
Brand Message
Eat beyond the ordinary
Target Market
Families, students, elders, and anyone who likes to go to cafés.
Sketches
Brand Standards
Medu Board
Web Ads
