The campaign name is "Make It Count" because out of every 5 people in the America, one suffers from hunger. In this campaign Jif strives to give kids the proper nutrition they need, helping them make every meal count.
This is the magazine ad featuring the main image used throughout the various components of the campaign. The ingredients used to create this image are apples, pretzels, raisins, and Jif Penut Butter.
Shopping Cart ad along with a coupon for our new blueberry penut butter flavour.
This Banner will go up at the Kids Pack Event. This is an event that will give kids food full of nutrition to have for the weekend.
These campaign T-Shirts will be worn by Jif employees at the Kids Pack Event.
