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    Obsidian was approached to design the logo and branding system for Santa Fe Art Tours. The core concept for the logo relies on a path that is wov… Read More
    Obsidian was approached to design the logo and branding system for Santa Fe Art Tours. The core concept for the logo relies on a path that is woven throughout the name “Santa Fe.” For the color system, the client desired a striking turquoise that corresponds to the popular mineral used in jewelry throughout the southwest. To complement the turquoise, a dark grey is employed to help give some visual weight and boldness to the brand. Read Less
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