The Lobby | RC pavilion at Cersaie 2015
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    A project combining sleek decoration with a bit of mistery in a place devoted to business transactions. From the entrance, a combination of overl… Read More
    A project combining sleek decoration with a bit of mistery in a place devoted to business transactions. From the entrance, a combination of overlaying patterns leads the visitor to a main lobby space where discuss and negotiate. First he has to cross two galleries. The first one shows large suspended horizontal and vertical ceramic panels, suggesting a wide range of possible combinations. The exhibition in the second gallery overwhelms him. The visitor is inside the tiled displays admiring decorations and details in big arrangements. A sense of luxurious wideness embraces him during the visit. The whole space is isolated from the outside through perforated panels recalling privacy and exclusivity, both representative of a specific marketplace idea. Read Less
    Published:
A project combining sleek decoration with a bit of mistery in a place devoted to business transactions.
 
From the entrance, a combination of overlaying patterns leads the visitor to a main lobby space where discuss and negotiate. First he has to cross two galleries. The first one shows large suspended horizontal and vertical ceramic panels, suggesting a wide range of possible combinations. The exhibition in the second gallery overwhelms him. The visitor is inside the tiled displays admiring decorations and details in big arrangements. A sense of luxurious wideness embraces him during the visit.
 
The whole space is isolated from the outside through perforated panels recalling privacy and exclusivity, both representative of a specific marketplace idea.
designer | paolo cesaretti
design team | paolo cesaretti | paola danesi
visual design | claudia astarita
contractor | veneta allestimenti
photo | lorenzo pennati | strefano stagni
 
client | royal ceramica
trade show | cersaie 2015 bologna IT
area | 260 sqm