"patriot act" format
wayne the writer really understands sweepstakes. he knows that a good legitimate 'prize draw' can be a highly effective promotion tool. he also knows how to write an excellent and engaging sweepstakes promotion. this is why he was head-hunted by reader's digest in the u.s.a.
to date, wayne the writer has written about fifty of these direct mail sweepstakes packages. and of those, at least 50% have been winners. this, as any good direct marketing guru will tell you, is an incredibly strong hit rate. especially when industry standards usually hover between 20% and 40%.
