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    How do we honor design award winners without taking ourselves (or the industry) too seriously? By pushing the limits of fashion photography and g… Read More
    How do we honor design award winners without taking ourselves (or the industry) too seriously? By pushing the limits of fashion photography and graphic design to portray a serious image that has its tongue planted firmly in cheek. Read Less
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Identity / Collateral
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Challenge:
Develop a theme and design language for the 46th annual Dallas Show, presented by the DSVC.
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Execution:
We worked with photographer Fredrik Broden to develop a theme and visual language for the show that carried across calls for entry, posters, and program guides. Each invitation was hand addressed with a unique script.
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