Rados Vukovic's profile

EURO NEURO / EVENT

Euro Neuro
more bills to pay, more neurotic
According to the World Health Organization (WHO) our mental health is connected to the "financial health".
Hardly surprising, but somebody needs to say it out loud.

A unique edutainment (entertainment + education) was organized to promote mental health in Belgrade, Serbia. Education was provided by a Neuroscience institute and entertainment by a renowned musician and philosopher Rambo Amadeus. My work was somewhere in between as I designed the logo and the video presentation in a fun and informative way.

The event's focus blended perfectly with the Rambo's entree song for this years Eurovision song contest so the event was named the same as the song: Euro Neuro.

The main idea behind the logo and the whole event could be summed up perfectly in WHO's report. The pie chart headed character that reflects this was established through "brain"storming with my friend Rastko.

I also learned a lot about my trade. Some symbols that I used and considered pretty straightforward were interpreted in many different ways.

The event received wide media coverage and was even live streamed to Eurovision web site.


http://www.youtube.com/watch?v=eZ37TlYBUL0&feature=youtu.be


the size of the brain compared to it energy requirements
World economic crisis was predicted by cocaine addicted stock exchange brokers
15% of people feel some kind of depression during their life
Sisyphus might have suffered from Alzheimer's disease
 A modern man under everyday stress
A brain gets easily addicted to things it perceives as good
3% of depressed people commit suicide
EURO NEURO / EVENT
Published:

EURO NEURO / EVENT

science edutainment http://www.srneurosoc.ac.rs/en/BAW.html

Published: