Student work by Krystal Karnes
As a part of an upper level course we were to create a campaign for a company that was a service. Whether it would be free, or paid. To go a route that I have never been before I chose the free service of the online site MapQuest. I wanted to use big, bold fonts to give off the attitude of in your face, and I think that it was very successful.
1 of 2 Print advertisements
2 of 2 Print advertisements
1 of 2 Billboard advertisements
2 of 2 Billboard advertisements
Part of an ambient piece. Have a kiosk with fake GPS, and the sign would read free GPS'. And when the consumer would get their GPS, they would turn it on and the MapQuest image above would appear.
