Foundry's profile

John Lewis Toy Branding and Packaging

Foundry
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A rebrand of John Lewis’ toy packaging. Working with Irving & Co, the result was clean and crisp, reflecting the department store’s focus on quality, while a bright colour spectrum and hand drawn elements introduce a bit of fun. For pre-school we collaborated with Monotype to develop a bespoke rounded version of Gill Sans for John Lewis.
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis graphic design print toy packaging department store retail colour Rebranding identity print toy packaging Retail rebranding identity
John Lewis Toy Branding and Packaging
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Foundry's profile
London, United Kingdom

John Lewis Toy Branding and Packaging

A total rebranding of the John Lewis children's toys packaging. Working with Irving & Co, the result was clean and crisp, reflecting John Lewis' Read More

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives