Mitsubishi Elevator (Thailand) Co., Ltd., one of leading companies who is the official distributor of elevators, escalators and moving walks of Mitsubishi Brand in Thailand. Recently in many countries there are many escalator accidents when children use escalator alone, the company has realized the importance of using the escalators safely. Here comes the inspiration to do viral clips in a bid to raise awareness and encourage parents not to leave their children alone when using the escalator.
The story is about a careful mother and her naughty son wandering around a shopping mall. The story has shown that the mother is so good in taking care of her kid. However, in just a second she neglects her son, the story tries to say that such a moment might probably lead to a dangerous one. This VDO wants to remind consumers that a lucky chance might not come twice if parents neglect children.