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    Lean Cuisine wanted to position itself as an ally for women's health and showcase its philanthropic work for the Susan G. Komen Foundation. The t… Read More
    Lean Cuisine wanted to position itself as an ally for women's health and showcase its philanthropic work for the Susan G. Komen Foundation. The team at IMC2 (now MePlusYou) conceived and developed The Inspiration Path. The user was invited to create a personalized inspiration stone in honor of someone, who would then be notified via email and invited to visit and walk the path. The goal of the project was to foster a sense of community and outreach for survivors and those touched by breast cancer. Read Less
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