A DAY OF 2020

In December 2015, Samsung Vietnam launched an interesting contest, all start with a simple question 'what is the future?'. The contestants have to answer that question in their own way, their own imagination and vision. The most liked and voted ideas will be visualised by illustrators and featured in the final short film.

Here they are. Let's take a look :).

See the whole ideas at tuonglaila.com

Client: Samsung Vietnam
Agency: BMC/The Purpose Group
Production house: Tree Entertaiment

Vuong Nguyen, Thien Ngan Nguyen Creative Direction
Kei Nguyen Director
Vũ Tuấn Anh, Bae Wiu Lum Concept artist 
Vuong Nguyen, Kei Nguyen Art Director
Thien Ngan Nguyen, Vuong Nguyen Copywriter
Vũ Tuấn Anh, Bae Wiu Lum, Đức Lương, Ngiêm Nguyễn Illustrator
Tuấn Jerry Animator
Duyên Hà Account Executive
Tân Trịnh Project Secretary
Brainstorming session
Sketching up scenarios
First round presentation
Second round presentation
Sketches from Tree Entertaiment's talented artists.
Styling for a scene
Personally, I am in love with this scene which can totally express the blending between vintage and modern side of a city. For some (hm...) reasons, this scene has not been appeared in the final film.
Tree Entertaiment awesome team
This is the Editor's cut, the copy, SFX and soundtrack has been adjusted. Please turn CC on to see Vietnamese subtitle.
For the approved version - see here.
Screenshots from film. Each scene is like a painting, well, actually, they are paintings tho ;)
A day of 2020 by Samsung