I was tasked with creating a logo for a new company called "Restoration Expert Panel", which would provide restoration contractors with a panel of qualified and licensed experts for consulting during disputes with insurance companies.
Initially, the client wanted just the company initials with text underneath, but I wanted to create a recognizable logo that would, ideally, emphasize the "expert" in the company name. After discussing with the client, and presenting some sketches, an official-looking "seal" was created for use as the logo. It also was decided that two logos would be created. One for the company to use, and one for program participants to use. This would aide in differentiating the company from their clients in the marketplace.
The final Restoration Expert Panel logo on the left, with the Program Participant version on the right.
In addition to the logo, the company needed letterhead and business cards to appear professional and established in the restoration marketplace, as well as to begin the process of selling their services.
The front and back of the business card, providing REP employees with a clean, professional, and "expert" image.
Inspired by government letterhead, the REP letterhead is clean and simple, offering the organization's tagline at the bottom.
