The Winter Convention of Paquetá's for women united all the brands in one big event to present the retailers the new collection they would be receiving in their stores the very next season. The idea was to separate 4 diferent spaces, one for each brand (Capodarte, Dumond, Ateliermix and Lillys Closet) divided by velvet curtains more than 15m high in a huge integrated space. The event took place in Porto Alegre, south of Brazil and gathered more than 500 people. Each brand presented theri new window display that retailers would receive in their stores along with thei brand new collection, also developed by That Design Company.