Luckdrops Branding
Background
 
Luckdrops is an online marketplace to connect buyers and sellers of In-person, hands-on, mini-workshops. It focuses on unique and unconventional private workshops that are usually one-on-one experiences dealing with life style hacking, hobby, and adventure topics. 
 
I was asked to create a suiting identity that positions the company as an "Insider club". Within this background, I focused on the concepts of Connection and Sophistication.
After exploring different alternatives, the idea of a secret code (something that is only understandable by the insiders) came into live, and I built a full visual system that relies on this concept.
Identity Details
 
Colours, font usage and miscellanies were defined to create a strong visual system that looks sophisticated yet simple. And to test the power and versatility of the system, I produced some graphic pieces.
Thank you!
Luckdrops Branding
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237
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Published:

Luckdrops Branding

Branding for an online marketplace to connect buyers and sellers of In-person, hands-on, mini-workshops.
6
237
2
Published: