ID+MT represents the partnership of two companies, ID Maison Bois and MT-Architecture, created for the So Home Deauville 2015 show.
The challenge was to design a common visual identity in order to create a clear communication and communication supports.
The logotype is inspired by multiples houses’ shapes designed and executed by ID+MT. The use of outline evokes the line (drawing, plan) and the wood frame construction. Finally, the composition of the posters gives an important place to image, and margins bring movement.
In collaboration with interior designer and designer Adeline Tonneau.
ID Maison Bois and MT-Architecture
logotype, visual identity, art direction, naming, tagline
Sergiy S. Tkachenko (Fontfabric, 2014)