• Add to Collection
  • About

    About

    The typographic design was developed for a high standart residential building, at Inédita Propaganda, for Terral Inc. The name "Contemple" (Conte… Read More
    The typographic design was developed for a high standart residential building, at Inédita Propaganda, for Terral Inc. The name "Contemple" (Contemplate, in portuguese), comes as an invitation to enjoy the city. Meaning "look with admiration," the word refers mainly to sightsee and take time to observe and experience their splendor. The act of contemplating, however, is not for everyone. You need great stability to allow relinquish your worries for a moment and see the view is required. The buyer's experience with where he is highliths in this name, giving the feeling of ownership and achievement. Simulating the curves and features common to manual and free writing, the brand comes as the signing of its residents merging the view of the horizon seen from the apartment itself. Its light strokes cause the viewer's immersion in the beauty of that moment, from that moment, it will definitely be unique and yours. Read Less
    Published:
The typographic design was developed for a high standart residential building, at Inédita Propaganda, for Terral Inc. The name "Contemple" (Contemplate, in portuguese), comes as an invitation to enjoy the city. Meaning "look with admiration," the word refers mainly to sightsee and take time to observe and experience their splendor. The act of contemplating, however, is not for everyone. You need great stability to allow relinquish your worries for a moment and see the view is required. The buyer's experience with where he is highliths in this name, giving the feeling of ownership and achievement.

Simulating the curves and features common to manual and free writing, the brand comes as the signing of its residents merging the view of the horizon seen from the apartment itself.

Its light strokes cause the viewer's immersion in the beauty of that moment, from that moment, it will definitely be unique and yours.
 
O projeto tipográfico foi desenvolvido para um empreendimento residencial de alto padrão, pela Inédita Propaganda, para a Terral Incorporadora. O nome escolhido, "Contemple", vem como um convite para se apreciar a cidade. Significando "olhar com admiração", a palavra remete principalmente a conhecer novos lugares e se dar um tempo para observar e vivenciar sua grandeza. O ato de contemplar, no entanto, não é para qualquer um. É necessário uma estabilidade grande para se permitir abrir mão de suas preocupações por um instante e visualizar a vista. A experiência do comprador com o local onde ele está se destaca nesse nome, dando a sensação de posse e conquista.
 
Simulando as curvas e traços comuns à escrita manual e livre, a marca vem como a assinatura de seus moradores se fundindo à vista do horizonte observada do próprio apartamento.
 
Seus traços leves causam a imersão do espectador na beleza daquela momento que, a partir daquele instante, será definitivamente único e seu.
THANKS FOR YOUR VISIT. CLICK HERE FOR DOWNLOAD.