From the stone age to now, our tools have always been passive: we need to tell them exactly what to do. Even with our most recent devices, whether we are using our fingers on a touchscreen or our voice to talk to a smart speaker, we still need to guide tools so they can perform the tasks that we want. While technology becomes more advanced, it also gets more fragmented and cumbersome to use, adding time-consuming routines into our already busy daily lives.
Creative Direction: Moose Tank
Art Direction: Mikhail Sedov, Paul Shtyler
Render / Compositing: Mikhail Sedov
3d / Motion Artists: Vasiliy Filileev, Mikhail Sedov
2d Motion Artist: Mikhail Sedov
Music & Sound Design: Dmitry Balakin