"Winter Nights" was a weekly event, during winter months, at a large church to encourage members to attend the Wednesday services. I was given no picture/concepts for inspiration however I had a good idea of what we wanted the branding of the event to look.
 
During "Summer Nights", this was the final look I designed that we settled on. I decided to included a concept mirroring this composition and subject matter.
I started with a holiday floral vector pack founded on Shutterstock and arranged it accordingly. I added a noise filter to my background to give it some texture and depth.
I added the letters along with some subtle shadows. 
Close-up of Concept A.
We went with my first concept. Based on suggestions from the Events Manager and Creative Director, we decided to add lights and snow.
Final design for "Winter Nights"
Winter Nights
Published:

Winter Nights

"Winter Nights" was a weekly event, during winter months, at a large church to encourage members to attend the Wednesday services.

Published: