CHALLENGE
Rebrand the national portrait gallery's visual identity to differentiate itself from other galleries
Rebrand the national portrait gallery's visual identity to differentiate itself from other galleries
INSIGHT
The brand can be defined as one that embraces a culture. This carries visitors through the gallery and can be broken down into four themes, fame, culture, biography and art
The brand can be defined as one that embraces a culture. This carries visitors through the gallery and can be broken down into four themes, fame, culture, biography and art
IDEA
