Palas Mall Shopping Bag Design
About Palas Mall - Iasi, Romania
• The PALAS ensemble represents a concept dedicated to the future, a concept about us as a community
• The whole concept is focused on cosmopolitanism specific to a big city connected to international trends
• The whole Palas Assembly and Palas Mall addresses to an active consumer city who wants to belong to the modern world, an open mind towards social, for multicultural and multiple experiences.
• The PALAS ensemble represents a concept dedicated to the future, a concept about us as a community
• The whole concept is focused on cosmopolitanism specific to a big city connected to international trends
• The whole Palas Assembly and Palas Mall addresses to an active consumer city who wants to belong to the modern world, an open mind towards social, for multicultural and multiple experiences.
The city contains a wide demographic and multicultural variety, forming a tight and even a relationship of neighborhood, of mutual respect between its inhabitants, regardless of their origins and beliefs. It is well established that people living in a modern city, have a significantly lower environmental impact, and in addition, the entire philosophy of planning postulates that cities are vital to society. Hence the concept and design for this project: “The city”.
Using the Palas Mall logo while achieving an integrated design of the bag was mandatory.
Discerning shoppers appreciate retailers that provide shopping bags that are both aesthetically appealing and environmentally smart. Bags can be made of different fabrics, an alternative to plastic bags, can be washed, can contribute to environmental protection because they can be used long term.
