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Rebranding of a Karate School
 
 
 
Task
Designing identity: visual representation of a karate school. The school has very traditional values and those values had to be portrayed through its visual identity.

Idea
Visual language elements of the brand identity are created to show that the school is traditional, modern and looking towards the future with brand new digital marketing.
 
Identity
To make sure the identity stays traditional, the main part of the brand will be a Sensei in one of the most famous karate positions. This gives the viewer the idea of movement and excitement. Then using a mix of serif and san serif fonts to show new and old, allowing the brand to embrace all ages.
Rebranding of a Karate School
6
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Published:

Rebranding of a Karate School

Redesign of a karate club's logo to reflect more modern times...
6
122
0
Published: