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    Focusing on the G Bolt as Gatorades icon, we integrated the mantra "Win From Within" into Gatorades message. It's not what you put on that counts… Read More
    Focusing on the G Bolt as Gatorades icon, we integrated the mantra "Win From Within" into Gatorades message. It's not what you put on that counts, it's what you put inside. Read Less
    Published:
Focusing on the G Bolt as Gatorades icon, we integrated the mantra "Win From Within" into Gatorades message. It's not what you put on that counts, it's what you put inside.
Creative Director: Brent Anderson
ACD: Renato Fernandez