The Typeface used throughout this project was "Avenir".
After trying out many Serifs,san-serifs,slab serifs,fixed width a desicion was finally made that this looked correct against the visual identity of "The cheshire school" and the Departments Branded under it.
my Logo design For the Re-branding of Mid-Cheshire Colleges Creative Arts departments.
This is my logo design for Mid cheshire Colleges re-Brand of their S.T.E.M departments.
This is my idea for mid Cheshire colleges Re-Brand of their Professional studies Campus in Winsford.
This is my Idea for the Overall Logo/visual Identity for the Re-Brand of Mid Cheshire College as "The Cheshire school".
This was over and above the Brief which only asked for three areas to be Re-Branded,The Arts, S.T.E.M & Professional Studies
The visual Identity comes from my idea fo large supergraphic displays to be used within collegeto define areas, (example shown above).
Using simple geometric shapes "triangles" and a simple 5 colour pallette which was sourced from old college prospectus's from the 1950's-60's.
This was a mock up of a simple stationary set using the New Logo For "The cheshire School"
An example of one of the super graphics I created to define areas within the college,I envisioned these as large vinyl wall graphics.
the logos are a Natural visual language created through this idea.
