GFI is a group of physicians focused on physical injury and sports medicine, specially for both amateur and professional golfers.
They intervene on the patient's diagnosis and his reabilitation process until his complete recovery.
The idea for the logo was to take the cross symbol as a basis to create a visual metaphor for muscles and tendons bending, as it happens in physiotherapy.
Besides all the graphic work, we also made the institutional video for the clinic.
Check it below.
GFI
Published:

GFI

Logo and brand identity for a sports medicine clinic.

Published: