Beards are wonderful things. At least according to those who have them. But after a meal or poorly managed cup of joe, one's beard can become a bit odoriferous. And if one's agency has a plethora of hipster designers, the offensiveness is only magnified. Fresh Beard, a collection of proprietary scents created by myself and designer partner Shannon Phillips, solves this problem with two parts manly smells (Flannel Jack, for example, smells like pancakes and courage) and one part good times. Mass production is, as we like to say, imminent.