Our package’s design is intended for venturesome people, world travelers, and/or rugged explorers. Flow between the panels is created by the snowcapped mountains. This makes a consumer with a sense of adventure want to pick the box up and look at all the sides. The wandering footprints resonate with buyers who travel the world with a curious spirit. The preview of the product, a hand woven wool sock, will appeal to hikers who appreciate a quality pair of socks. They can then feel the comfortable fabric through the creative, foot shaped opening. The handwritten font reminds travelers of their favorite journal entries from extraordinary explorations. Finally, the cool, blue color scheme communicates a sense of calm and independence.

The gray sock picture taken was taken by Inga Galkinaite at Stock Exchange.