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    A while back, I did some exploratory designs for Tostitos - Day Of The Dead holiday promotional chip bag. The creative brief was pretty wide open… Read More
    A while back, I did some exploratory designs for Tostitos - Day Of The Dead holiday promotional chip bag. The creative brief was pretty wide open for the first round. The only condition was that a small amount of the actual chips had to be visible in some way. So with this idea I focused on all the symbolic icons of DOD and mixed it with some humor. Yeah, that is a skull with chips in it. :) Read Less
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TOSTITOS SEASONAL CHIP BAG - DAY OF THE DEAD
Packaging Design

A while back, I did some exploratory designs for Tostitos - Day Of The Dead holiday promotional chip bag. The creative brief was pretty wide open for the first round. The only condition was that a small amount of the actual chips had to be visible in some way. So with this idea I focused on all the symbolic icons of DOD and mixed it with some humor. Yeah, that is a skull with chips in it. :)
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