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    For our first project in my Concept Development class, we were to work in teams of two to create an advertisement promoting TV Land as something … Read More
    For our first project in my Concept Development class, we were to work in teams of two to create an advertisement promoting TV Land as something relevant to adults ages 20-30. I worked with Faith Eloriaga on this assignment. Our big idea was "We Are TV Land." Many of today's television, as well as our mannerisms, can be linked back to the old shows that TV Land airs. We can also relate to newer shows on TV Land through our everyday lives, whether it's trying to master parenting, having fun with friends, or being with loved ones. Everything we do, TV Land does too. So for our advertisement, we wanted to show that TV Land is relevant to us by being in our everyday lives. In order to convey this idea, we created emojis of characters from some of their better known TV shows, original or not (ex. Friends, Everybody Loves Raymond, The Exes, Gilmore Girls, etc.) and put them on the emoji keyboard of an iPhone. Read Less
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